Lincoln's success under Ford ownership relied on two things. The first was the superb design and engineering by Henry Leland, his son Wilfred and their staff before Ford bought it. Ford wisely kept the Lincoln V8, with its expensive but elegant fork and blade connecting rods, and the advanced chassis in which it was installed for nearly a decade after buying the company. The second was giving Edsel Ford, who had an innate sense of design and refinement, control of Lincoln coachwork and letting him work with the finest independent coachbuilders to create elegant, up to date and attractive catalog bodies. This 1930 Lincoln Model L is from the last year of the original Leland-designed engine and is one of the most attractive designs offered, the new Convertible Roadster with rollup windows and functional landau bars, designed and built by LeBaron Carrossiers. LeBaron's skill is evident in the way the top folds flush with the door tops to accentuate the long lines of the Lincoln body, nearly disappearing from view. It is an attractive older restoration in Maroon with Black fenders, Red coachlines, Silver wire wheels mounting new wide whitewall tires, Tan leather upholstery and a Black cloth top piped in Maroon to match the body. The rumble seat body is equipped with a golf bag/luggage door, a Black cloth covered luggage trunk on a rear-mounted rack, dual side-mounted spares with mirrors, fog lights, an opening windshield, chrome dashboard and instrument panel with a Seth Thomas clock, an attractive all wood 4-spoke steering wheel and a greyhound radiator cap ornament. It is a very pretty and well equipped Lincoln and will make a gorgeous car for tours that can then be shown proudly at the end of each day's run.
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